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How to show up in any room with a low heart rate: Silicon Valleys missing etiquette playbook | Sam Lessin thumbnail

How to show up in any room with a low heart rate: Silicon Valleys missing etiquette playbook | Sam Lessin

Published 15 Jan 2026

Duration: 5195

Founders and entrepreneurs are advised on professional etiquette to project calm, confidence, and professionalism during high-stakes interactions.

Episode Description

Sam Lessin is a partner at Slow Ventures, a former VP of Product at Facebook, and a two-time founder whos now teaching etiquette to Silicon Valleys fo...

Overview

The podcast episode highlights the significance of proper professional etiquette for founders and entrepreneurs, positioning it as a vital skill for projecting calmness, confidence, and professionalism in high-stakes situations. It covers essential aspects such as punctuality, personal hygiene, appropriate dress, and maintaining a composed and approachable demeanor. The discussion extends to various scenarios, including meetings, social interactions, dining, and communication, with a focus on building trust and forming meaningful connections. As businesses evolve, especially in the years 2025-2026, the episode emphasizes how etiquette helps entrepreneurs navigate relationships with investors and partners, avoid cultural missteps, and differentiate themselves in a competitive landscape.

The episode also offers practical advice on topics such as small talk, introductions, virtual meetings, and managing personal behavior. It clarifies that etiquette is not about perfection, but about showing up professionally and intentionally. Additional insights include the role of humor, tipping, scheduling, and the integration of AI tools in modern etiquette practices. These elements contribute to a comprehensive overview of etiquette as a nuanced and often underestimated aspect of professional success in the tech and startup industries.

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