More Copywriters Podcast episodes
Published 5 Jan 2026
Duration: 00:00:00
A financial copywriting training program emphasizes idea generation, creativity, and context understanding, leading to significant growth among diverse participants in just 12 weeks.
Last fall, our returning champion Glenn Fisher and his business partner Nick OConnor teamed up with mega financial publisher Marketwise for a bold exp...
The podcast covers a financial copywriting training program that emphasizes strategies used by top copywriters to generate income, with a focus on idea development rather than just writing. Participants with varying levels of experience in copywriting and finance experienced significant growth through a structured 12-week curriculum that encourages creativity, open-mindedness, and the value of diverse perspectives. The program also addressed legal considerations in regulated industries and the importance of strong editorial awareness in crafting effective promotional content.
A key takeaway was the effectiveness of a structured yet flexible approach to learning, combined with the development of soft skills and the ability to conduct actionable research. The programs success has led to its continuation through 2026, with future cohorts planned. The content also highlighted the importance of curiosity, independent learning, and understanding the context behind promotional messaging to improve the quality and effectiveness of financial copywriting.
22 Jun 2026 Sales- Friendly Content Marketing
Challenges in content marketing arise from social media's emphasis on attention over results, necessitating direct response strategies like clear CTAs, problem-solution frameworks, and audience-focused tactics across platforms to prioritize quality engagement, trust, and actionable insights over viral reach.
15 Jun 2026 A-List Copywriter Bullet Secrets, With Kim Krause Schwalm
Marketing bullet points should provoke curiosity through counterintuitive claims, concise benefit-driven headlines, and varied formats (810 bullets), balancing AI-generated drafts with human judgment to align with business goals and proven copywriting techniques.
8 Jun 2026 Why Your Content Isnt Getting You Buyers
Recommended: Create purpose driven content
Purpose-driven content marketing aligned with sales goals, avoiding distractions like viral metrics, prioritizing clarity, trust-building, and community over transactional outcomes through targeted engagement.
1 Jun 2026 The Missing Piece That Supercharges Copy
The podcast examines how relational dynamics in storytellinglike rivalries, mentorships, and familial tiesdrive emotional engagement in film and advertising, with ads leveraging social approval, fears of embarrassment, and relatable scenarios to connect authentically while balancing cultural context and psychological persuasion.
25 May 2026 The Best Type Of Ad To Use In 2026
User-generated content (UGC) is increasingly effective in advertising due to its authenticity, with strategies like real-life testimonials, unscripted storytelling, and legal compliance driving trust, reducing purchase hesitation, and boosting lead generation through relatable, evidence-backed consumer experiences.